Jade Bawa from the Lovehoney Trade Sales Team was a guest at a glamorous press party attended by the fashion elite in Paris, 26 Jan.
Boutique Passage du Désir has announced it will be exclusive stockists of Coco de Mer toys in France – the only bricks and mortar stores to do so.
Paris is for lovers – Lovehoney debuts Coco at Boutique Passage du DésirLovehoney provided exclusively designed POS for the store and provided a theatrical armoire to showcase the products for journalists from Vanity Fair, Vogue, Fashion TV and others.
The chain of luxe erotic stores will stock 6 luxury toys and essential products named after famous women and seductresses in British history who Coco De Mer believe would be natural born Coco purchasers today.
Prior to the press party Jade Bawa successfully completed training for the passionate and dedicated team at the flagship Passage du Désir store on rue Sainte Croix de la Bretonnerie.
Jade Bawa, Lovehoney Trade Sales Executive said: “It was a fantastic few days in Paris and the staff could not have been more enthusiastic and passionate about the products.
The luxurious toys are the perfect fit for the demographic of customer and we couldn’t be more excited about the collaboration. The press party was the perfect way to round off the trip.”
For more information on the Coco de Mer range, contact jade.bawa@lovehoney.co.uk
Trade Awards for Lovehoney
2016
EROTIX Awards – Best Sales Team and Most Innovative Business Strategy for Licensing
The Queen’s Award for Enterprise – International Trade (UK)
BDSM Product of the Year – Fifty Shades of Grey Keep Still Over the Bed Cross Restraint, StorErotica Adult Industry Awards (US)
Best Licensed Product – Motörhead Official Pleasure Collection, LIMA Licensing Awards
2015
Progressive Pleasure Products Company of the Year – XBIZ Adult Industry Awards
Best Brand – Fifty Shades of Grey, SIGN Magazine Awards
Highest Mainstream Appeal – Motörhead The Official Pleasure Collection, EAN Magazine Awards
Outstanding Services to the Industry – Fifty Shades of Grey, EAN Magazine Awards
