The Lovehoney team has returned from LA triumphant having won Best Online Retailer – Pleasure Products at the hottest industry bash of the year.

The XBIZ Awards honour the very best in the business of sex and the ballroom of the Westin Bonaventura Hotel in Los Angeles was packed out with the adult industry’s finest.

Adult film legend Ron Jeremy featured as master of ceremonies for the red-carpet gala.

A star-studded affair that attracts the best-of-the-best, the XBIZ Awards are celebrating their 15th anniversary in 2017 – as is Lovehoney.

The awards recognise outstanding achievements across every facet of the multibillion-dollar business, including movie production, pleasure products, technology and retail.

In attendance from Lovehoney was Sales Manager Sabrina Earnshaw, who said of the win, “It was a fantastic night attended by some of the most important members of the industry. I was honoured to represent Lovehoney and to win is so important for us. I’d like to thank everyone that has supported us in the last year and cannot wait for more exciting things to come in 2017.”

Richard Longhurst, Co-Founder of Lovehoney commented, “Thank you to XBIZ for this recognition of the website. 2016 was a breakthrough year for Lovehoney in the US and this is the perfect way to start 2017 as we look forward to the release of the Fifty Shades Darker movie which will provide another boost for everyone in the industry.

We really appreciate the support of everyone at XBIZ and in the industry. We look forward to growing awareness of sexual happiness and the important part that sex toys can play in helping people enjoy a fun and fulfilling sex life.”

For more info about Fifty Shades Darker POS, please visit the Lovehoney Trade website at

Lovehoney Trade
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Trade Awards for Lovehoney

EROTIX Awards – Best Sales Team and Most Innovative Business Strategy for Licensing
The Queen’s Award for Enterprise – International Trade (UK)
BDSM Product of the Year – Fifty Shades of Grey Keep Still Over the Bed Cross Restraint, StorErotica Adult Industry Awards (US)
Best Licensed Product – Motörhead Official Pleasure Collection, LIMA Licensing Awards

Progressive Pleasure Products Company of the Year – XBIZ Adult Industry Awards
Best Brand – Fifty Shades of Grey, SIGN Magazine Awards
Highest Mainstream Appeal – Motörhead The Official Pleasure Collection, EAN Magazine Awards
Outstanding Services to the Industry – Fifty Shades of Grey, EAN Magazine Awards

The Lovehoney Trade Team will be launching brand new products to retailers and distributors

Lovehoney Fifty Shades Darker Sex Toys
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